Advert Lite Pty Ltd

Privacy Policy

Last Updated on 16/12/2022

Overview

At Advert Lite Company, your privacy is our top priority. We understand that you trust us with your personal information, and we take every measure to protect it. All data received by us is stored securely, encrypted if necessary, and only used for the purposes of providing our services or as otherwise agreed upon between you and Advert Lite Company. We will never sell or share your information with any third party without explicit permission from you first. Rest assured that no matter what kind of sensitive data you provide us with, it will be kept safe and secure at all times!
If you ever feel uncomfortable about providing us with certain details, please let us know and we’ll work out an alternative way of obtaining what we need. Your trust in our company is paramount—we take our commitment to protecting your data seriously!
If you have any questions regarding what information may be requested from you and how it’s used, please get in touch with our team. We’ll be happy to answer any of your queries and provide you with more information on how we handle your data.
At Advert Lite, we value your business and respect the trust that you place in us. That’s why we always work hard to make sure that any sensitive information is dealt with responsibly and securely.

Detailed Policy

This Privacy Policy describes how Advert Lite Company collects, uses, and discloses your Personal Information when you visitor make a purchase from the Website.

01
Questions/Complaints

After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint,please contact us by e-mail at hello@advertlite.com.

02
Collecting Personal Information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and the information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information about an identifiable individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.

Device information

  • Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.
    Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels
  • Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the site

Order information

We take pride in being transparent about what type of information we collect and how it is used. The purpose of collecting this data is always to improve the quality of our services and ensure that you get the most out of your digital marketing journey with us.

  • Order Details: This includes basic details such as contact information (name, address), payment method, delivery address etc.
  • Personal Information: This includes information such as name, contact details, date of birth and other related information.
  • Source of Collection: We may collect data from various sources, including but not limited to public records, social media profiles, online forms and surveys etc.

We understand that this type of data collection can be intrusive. That's why we strive to ensure that all the information we collect is used responsibly and in compliance with applicable laws and regulations. With us, you can rest assured that your privacy is respected and your personal information is kept safe.

Customer support information

  • Purpose of collection: To respond to queries, resolve issues, enhance customer experience, troubleshoot technical problems, and update customers on services and products.
  • Source of collection: Directly from customers, through customer service inquiries or surveys.
  • Disclosure for a business purpose: We may share information with third parties if it is necessary to provide services or if required by law.
  • Personal Information collected: Name, contact details, and any other information that helps us better understand our customers’ needs and preferences.
  • Purpose of collection: To identify and address potential issues with products or services, offer support when needed, improve customer experience, and communicate with customers about their concerns.
  • Source of collection: Collected via surveys, phone calls, emails or social media interactions.
  • Disclosure for a business purpose: If requested by law, we may share collected data with third-party service providers to assist us in providing better customer support.
  • Personal Information collected: Name, contact information, account details, and any other information that helps us understand our customers’ needs and preferences.

03
Minors

We understand that the safety of young people is paramount and we have a zero tolerance policy when it comes to children under the age of 18 using this Site without parent/guardian permission.

We take great care in ensuring all users are safeguarded and as such, we do not intentionally collect Personal Information from minors. If you are a parent or guardian who believes that your child has provided us with Personal Information without your approval, please don't hesitate to contact us at our email address hello@advertlite.com.

04
Sharing Personal Information

We only share your information with service providers that adhere to the highest data protection standards. This helps us provide our services and fulfill our contracts with you in the most secure and reliable way possible.

For example, we use WordPress to power your online websites and stores – an industry leader in providing market-leading security measures. You can find out more about how WordPress uses and safeguards your Personal Information on their website.

Additionally, we may share certain pieces of information when required by law to do so. This includes responding to a subpoena, search warrant or other lawful request for information that we receive, as well as protecting our rights under any applicable laws or regulations.

In all cases, we make sure that the Personal Information shared with any external parties is only used to provide services on our behalf, and never sold or misused in any way.

05
Behavioral Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

  • We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
  • We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location).

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt-out of targeted advertising by:

  • FACEBOOK - https://www.facebook.com/settings/?tab=ads
  • GOOGLE - https://www.google.com/settings/ads/anonymous
  • BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: https://optout.aboutads.info/.

06
Use of Personal Information

We may use your personal information to provide our services to you in a timely and efficient manner. This includes offering products for sale, processing payments quickly and accurately, fulfilling orders promptly and keeping you informed about new products, services and offers. By utilizing your personal information, we are able to meet your needs and keep you updated on the latest developments from our company.

07
GDPR for EEA

Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful basis:

  • We require your consent before collecting any personal data from you;
  • Your contract with us is subject to the GDPR (General Data Protection Regulation) and we will process your personal data in accordance with it;
  • We may use your information to comply with laws applicable to us;
  • In an emergency, we may use your personal data for safety purposes as listed in link https://ico.org.uk/for-organisations/guide-to-data-protection/ico-codes-of-practice/data-sharing-a-code-of-practice/data-sharing-in-an-urgent-situation-or-in-an-emergency/;
  • We can collect and use personal data when mandated by public interest or governmental authority;
  • Finally, we may also process your personal data where it is necessary to pursue our legitimate interests as a business. However, we will always prioritize your rights and freedoms above our own interests.
  • We are committed to protecting your data according to the GDPR. Please contact us if you have any questions or concerns. We’re here to help!
08
Data Retention

When you purchase or subscribe to one of our products, we collect certain identifying information about you like name, contact details, etc., which we use to fulfill orders and provide services. To maintain security standards required by law, this information is retained in our system after a transaction has concluded.

We also store any other additional data you provide us, such as preferences or account settings. This data is used to personalize your experience with our products and services.

If you ever decide to delete your account with Advert Lite Company, we will securely delete all of the information associated with that account within 30 days. If there are any legal obligations requiring us to keep certain documentation, we’ll maintain those records for a length of time specified by law.

09
Do Not Track

We strive to offer you the option to control how your data is used, whenever possible.

That being said, due in part to a lack of industry consensus regarding how websites should respond when they detect “Do Not Track” signals from browsers, we do not alter our data collection and usage practices upon detecting such signals.

We hope this information helps put your mind at ease and clarifies why there isn't currently an automated "opt-out" feature for Do Not Track requests

01
Changes to Privacy Policy

We may update this Privacy Policy from time to time, and will make sure to keep you in the loop! That way, you'll know about any changes we make regarding our practices or for other operational, legal, or regulatory reasons. We want to ensure that your privacy is respected at all times and always strive to do better.

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